UNLEASHING BOUNDLESS POTENTIAL

OSAKA, JAPAN – (March 25th, 2024) – Mizuno proudly announces the launch of its highly anticipated GLOBAL APPAREL COLLECTION, featuring the groundbreaking 2024 AUTUMN/WINTER SEASONAL CONCEPT, set to revolutionize the athletic wear industry. Scheduled for release in June 2024, this cutting-edge line embodies Mizuno's commitment to innovation and excellence.

The 2024 AUTUMN/WINTER SEASONAL CONCEPT represents a paradigm shift in athletic performance, symbolizing the limitless aspirations of athletes who continuously push the boundaries of human achievement.

At the heart of the SEASONAL CONCEPT are three key elements: SEASONAL COLOR, SEASONAL GRAPHIC, and SEASONAL FONT. Each element is meticulously crafted to inspire and empower athletes on their journey to greatness. 

Elevating any athlete’s performance with Mizuno’s exceptional fabric “Dry Aeroflow”, engineered to maximize breathability and swiftly disperse heat through its innovative fiber technology.

Furthermore, the collection features garments made from environmentally friendly fabrics, reflecting Mizuno's dedication to sustainability and eco-conscious practices.

SEASONAL COLOR: Immerse yourself in a spectrum of boundless blues, where hues converge to create new dimensions of possibility. With a fusion of tones, each garment celebrates diversity while fostering a sense of unity, empowering athletes to achieve their utmost potential.


SEASONAL GRAPHIC: Dive into the essence of athletic prowess with graphic designs that transcend the ordinary. Collaborating with renowned graphic designer Ikki Kobayashi, Mizuno captures the artistry of Japanese aesthetics, channeling the athlete's spirit, skill, and body into dynamic visual expressions.

SEASONAL FONT: Bold and unyielding, the SEASONAL FONT embodies the resilience and determination of national athletes. Through geometric precision and layered symbolism, it signifies the unwavering commitment to excellence that propels athletes towards greatness.

This unparalleled fusion of innovation and tradition heralds a new era in athletic apparel, empowering athletes to defy limits and soar to unprecedented heights. Join Mizuno on this exhilarating journey as we redefine the possibilities of performance wear.