FRONTIER CAMPAIGN

OSAKA, JAPAN – (January 1st, 2025) – The special Frontier Color Pack emerges from the spirit of exploration—celebrating innovation and individuality in a world that’s constantly evolving. Designed as a response to the needs of Gen Z, this collection reflects the desire for self-expression and a deeper connection to nature and sustainability. Roots in nature inspire these unique combinations, aligning with Gen Z's eco-conscious values while promoting a sense of authenticity. The objective of the Frontier Color Pack is not just to enhance performance footwear but to inspire a lifestyle that seamlessly blends the vibrant digital realm with the natural world.
Crafted for the digital age, these shades dazzle on screens, fostering creativity and vibrant storytelling
across platforms. A diverse palette captures the essence of diversity and inclusivity, highlighting the rich
tapestry of communities today. Let’s celebrate together! Share frontier moments with #MizunoFrontier and
unite in a journey of unique perspectives. Don’t miss this great opportunity to have favorite performance
footwear in the Frontier Color Pack.